You can now 'sponsor' the Andertons Youtube channel...apparently. EDIT - Now retracted for Patreon..

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  • BridgehouseBridgehouse Frets: 14447
    thegummy said:
    I've bought a few things from them and I've only heard of them from YouTube. One product they were the exclusive dealers but the other 2 are sales they've made from their channel.

    Saying that, I've bought from other places that don't have YouTube channels so I might well have found them through Google anyway.

    The channel is 100 percent to promote sales though, there are no objective reviews what so ever. There's a video of some amp modeler that they were trying to shift and it gets compared to the Amplifire. The Amplifire could have been set better by a monkey so it seems to me that it was deliberately meant to sound worse than the focused item. Yet compare that to the video where they are promoting the Amplifire itself and it's apparently indistinguishable from the tube amps it simulates.

    Basically treat the videos as infomercials, not sincere reviews.
    What are they selling when they interview a big name player?
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  • Adam_MDAdam_MD Frets: 2823
    edited June 12
    I don’t really watch the Andertons channel but am a patron for that pedal show.  I get a lot of enjoyment out of it and for some of the reasons mentioned in posts above don’t mind spending the cash I used to spend on guitar magazines to help them keep making content I like.

    If I watched much of the Andertons channel I would probably pay them a few quid too they do seem to produce a lot of content.  
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  • Musicman20Musicman20 Frets: 401
    thegummy said:
    I've bought a few things from them and I've only heard of them from YouTube. One product they were the exclusive dealers but the other 2 are sales they've made from their channel.

    Saying that, I've bought from other places that don't have YouTube channels so I might well have found them through Google anyway.

    The channel is 100 percent to promote sales though, there are no objective reviews what so ever. There's a video of some amp modeler that they were trying to shift and it gets compared to the Amplifire. The Amplifire could have been set better by a monkey so it seems to me that it was deliberately meant to sound worse than the focused item. Yet compare that to the video where they are promoting the Amplifire itself and it's apparently indistinguishable from the tube amps it simulates.

    Basically treat the videos as infomercials, not sincere reviews.
    What are they selling when they interview a big name player?
    The brand of Andertons being a big reputable store. They are. Not denying that. 
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  • flying_pieflying_pie Frets: 413
    I’ve also just seen a recent ‘Instagram’ musician who is, and I’ll be polite, average but getting better, be sponsored by a big company. 

    No real band, no years of practice and writing songs, no slogging it at gigs etc. 

    But, the lady has struck gold. She will no doubt improve, but, and I hate to say it, the ‘like’ brigade is mainly men. The less I say the better, but I think you can see what I mean. Presentation over pure talent. A disappointing way music has gone.
    It's always been that way. Over the decades I can think of many a pop act that has been style/sex appeal with little talent.

    And as for mediocre musicians Glenn Fricker sums it up brilliantly here 



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  • gringopiggringopig Frets: 338
    LOL asking us to pay for what are essentially adverts! No chance .
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  • prlgmnrprlgmnr Frets: 277
    Rabs said:

    Yes I agree.. There was an interview with Lee a short while back where he talks specifically about this and said he makes 40 million online and 8 million in store

    He could just about buy a UK built Chapman for that...
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  • digitalscreamdigitalscream Frets: 11588
    joeyowen said:
    It's optional. Pay if you want. Nobody is forcing you. You don't get less by not paying..

    "Here's some free stuff for you to watch or not watch. By the way, if you like it, you can even pay some money so we can keep making some of this stuff."

    Criminal.
    My thoughts too

    I actually feel guilty I don't support the patreon of some channels, because I get so much from them.

    I will soon, when finances are a bit better
    We forget that capitalism is a dirty word in the UK these days - people asking for money for the things that they create is seen as some sort of disgusting exploitation.

    I find it ironic on a forum of musicians that this is even questioned. Imagine the uproar if someone came on and said that they thought all music should be free to the consumer and nobody should ever have to pay musicians for what they do.

    Sigh.
    Precisely.

    Y'know the whining that "We won't pay you, but you'll get the exposure and you'll be able to sell some CDs and t-shirts!" gig offers get on here?

    That's what you lot are espousing here. As far as I can see, it's just plain sourness and a textbook expression of the British mentality which loves an underdog until they get a sniff of success.

    Let's not forget that they're offering extras in return for the money. This isn't aimed at middle-aged blokes grouchy at the world because they never made it, it's for fans of the channel and the people on it.

    Basically, it's for almost none of the people on this forum.
    "Mains is ouchy if you get it up you" - Sporky
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  • BridgehouseBridgehouse Frets: 14447
    In other news, New Look have the gall to charge for ladies knickers. 

    Well you wouldnt catch me paying for them. Knickers not meant for me? No thanks. Thought you’d all like to know though. 
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  • digitalscreamdigitalscream Frets: 11588
    In other news, New Look have the gall to charge for ladies knickers. 

    Well you wouldnt catch me paying for them. Knickers not meant for me? No thanks. Thought you’d all like to know though. 
    Besides, they're pretty successful and have enough money...they should stop being cheeky and give them away for free.
    "Mains is ouchy if you get it up you" - Sporky
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  • BridgehouseBridgehouse Frets: 14447
    gringopig said:
    LOL asking us to pay for what are essentially adverts! No chance .
    I hope you don’t have a sky subscription.
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  • BridgehouseBridgehouse Frets: 14447

    In other news, New Look have the gall to charge for ladies knickers. 

    Well you wouldnt catch me paying for them. Knickers not meant for me? No thanks. Thought you’d all like to know though. 
    Besides, they're pretty successful and have enough money...they should stop being cheeky and give them away for free.
    Quite right. I’d wear them if they were free. Regardless of how much they strangulated my sack and tackle.
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  • guitarfishbayguitarfishbay Frets: 6899
    gringopig said:
    LOL asking us to pay for what are essentially adverts! No chance .
    I hope you don’t have a sky subscription.
    Ok this is the best candidate yet for proof of the need of a lolwis button.
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  • Interesting...

    my POV as a youtuber:

    I cant wait to monetise my Youtube channel. I currently have 800 subscribers (cant monetise with youtube ads until you reach 1000 subscribers) but i will only use those annoying 5 second adverts before the video plays. 

    My videos are boring as shit, (i get a hell of a lot of views, but its not entertainkng enough to subscribe) - you never see my face and you only ever see two hands and a soldering iron doing guitar/bass wiring tutorials. Does the job.

    but it works... the videos pay for themselves. I wont ask for patreon sponsorship because i only
    publish 1-2 videos a month. Pretty half arsed...I use youtube to generate website traffic and sell wiring kits...it works. Im not interested in establishing a “channel” You’d be amazed at the amount of orders i get from the USA, incredibly ironic given every component i use is manufactured in the states. 

    All of my videos are filmed on an iphone and a tripod that i got from a chinese ebay seller for £5.00! 

    Basically, my videos cost next to nothing to produce apart from the time taken.

    so for a channel the size of Andertons....with all
    their high end gear, recording,
    editing and of course, the guitarists...im not suprised.  Their brand has grown an enormous amount due to their youtube channel. Without youtube, i imagine theyd be your average guitar store. Why not cash in on it?

    Fwiw, large youtube channels (im going to use Crimson guitars as an example) offer the patreon sponsor thing) and it doesnt amount to a massive amount at all. And i believe that tje Crimson channel offers more value to the viewer than most. DIY videos are great. 

    though personnally i wouldnt pay. you still get the same content - the only benefit you get is “extra” “behind the scenes” content which whilst cool, youd have to be a superfan of the brand to give enough of a crap to actually pay for.
    Wiring Kits, Prewired harnesses and quality electronic components: https://www.sixstringsupplies.co.uk/
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  • soma1975soma1975 Frets: 330
    edited June 12
    As someone who works in video production and has done tonnes of stuff for online/social clients - both branded and unbranded -  I would never in a million years pay to sponsor advertorials designed to sell whatever a store needs shifting. Doesn't matter how well made they are/aren't.

    And that includes all the guys who call themselves reviewers (instead of demonstrators) being sent pedals and being told they can keep them but who maintain that going on every jolly said distributors send you on doesn't compromise their integrity. 

    I'd be far more likely to sponsor someone who produces independent and unbiased reviews without recompense or remuneration from makers/distributors/shops. 
    My Trade Feedback Thread is here

    Been uploading old tracks I recorded ages ago and hopefully some new noodles here.
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  • gringopiggringopig Frets: 338
    gringopig said:
    LOL asking us to pay for what are essentially adverts! No chance .
    I hope you don’t have a sky subscription.
    I don't. @soma1975 has it spot on.  "I would never in a million years pay to sponsor advertorials designed to sell whatever a store needs shifting. Doesn't matter how well made they are/aren't."

    The sole reason for the Andertons channel is to advertise products they sell. I cannot recall any video where they are not pushing product in some way. 
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  • BridgehouseBridgehouse Frets: 14447
    To be clear, I neither agree nor disagree whether or not Anderson’s should charge or not, whether it’s worth the money, or whether it’s paying for advertising or biased reviewing or not. 

    My point is the usual dealer kicking that we all seem to revel in on this forum pops up again in the 

    “Company that is trying to make money in honest, upfront, optional money making idea shock”

    To every one of you out there who works for a company that makes a profit - if your business stops trying to make money wherever and whenever it can, you will be out of a job. That’s the way capitalism works. 
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  • soma1975soma1975 Frets: 330
    edited June 12
    A student can try to crowdfund a gap year tour of the far east so he/she/they can 'find' themselves and connect with their spirit animal if they want to. Doesn't mean I'll give them a single penny. 

    THAT's the way capitalism works. 

    EDIT: I have no issue with people being paid to sell products. I have no problem with the likes of Pete Thorn or Mike Hermans being paid to demo pedals. 

    I have an issue with people pretending to be reviewing when they are pushing product.

    Andertons does what it does well enough. Which is to make adverts for the stuff it wants to sell. I don't think those videos warrant a new business model. 
    My Trade Feedback Thread is here

    Been uploading old tracks I recorded ages ago and hopefully some new noodles here.
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  • RandallFlaggRandallFlagg Frets: 5456
    I'm a true blue tory boy capitalist at heart and on checking my Andertons account It appears that I have spend over £19K with them since 2009. They've had their meat from me, I don't fancy paying for this, in fact I should get it free based on my spend with them.
    Michael Fish is God
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  • Modulus_AmpsModulus_Amps Frets: 503
    In other news, New Look have the gall to charge for ladies knickers. 

    Well you wouldnt catch me paying for them. Knickers not meant for me? No thanks. Thought you’d all like to know though. 
    If they had a "panty" channel on you tube I bet they would sell a lot more.....
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  • BridgehouseBridgehouse Frets: 14447
    I'm a true blue tory boy capitalist at heart and on checking my Andertons account It appears that I have spend over £19K with them since 2009. They've had their meat from me, I don't fancy paying for this, in fact I should get it free based on my spend with them.
    You aren’t the target market - they have you by the love nuts already...
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  • Adam_MDAdam_MD Frets: 2823
    Out of curiosity how many of you chaps are patrons of any of the YouTube channels you watch and if so which ones?  
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  • BridgehouseBridgehouse Frets: 14447

    In other news, New Look have the gall to charge for ladies knickers. 

    Well you wouldnt catch me paying for them. Knickers not meant for me? No thanks. Thought you’d all like to know though. 
    If they had a "panty" channel on you tube I bet they would sell a lot more.....
    Specially if they sold “preloved” ones..
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  • joeyowenjoeyowen Frets: 3076
    This guy isn't a fan so it seems.... 


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  • RandallFlaggRandallFlagg Frets: 5456
    edited June 12
    Adam_MD said:
    Out of curiosity how many of you chaps are patrons of any of the YouTube channels you watch and if so which ones?  
    None I'm too selfish and greedy and want everything for free, a true "ought for nowt-er"
    Michael Fish is God
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  • RandallFlaggRandallFlagg Frets: 5456
    edited June 12

    I'm a true blue tory boy capitalist at heart and on checking my Andertons account It appears that I have spend over £19K with them since 2009. They've had their meat from me, I don't fancy paying for this, in fact I should get it free based on my spend with them.
    You aren’t the target market - they have you by the love nuts already...
    So I'm 'tea bagging' Lee Anderton? or is he 'tea bagging' me?
    Michael Fish is God
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  • BridgehouseBridgehouse Frets: 14447

    I'm a true blue tory boy capitalist at heart and on checking my Andertons account It appears that I have spend over £19K with them since 2009. They've had their meat from me, I don't fancy paying for this, in fact I should get it free based on my spend with them.
    You aren’t the target market - they have you by the love nuts already...
    So I'm 'tea bagging' Lee Anderton? or is he 'tea bagging' me?
    Sounds like a mutual tea bag activity to me..
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  • BridgehouseBridgehouse Frets: 14447
    Adam_MD said:
    Out of curiosity how many of you chaps are patrons of any of the YouTube channels you watch and if so which ones?  
    None I'm too selfish and greedy and want everything fro free
    Grifter.
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  • TA22GTTA22GT Frets: 270
    joeyowen said:
    This guy isn't a fan so it seems.... 


    This for me. Says it all.

    There's another UK based show that asks for money via Patreon "to help them to keep going" but how many new £5k guitars a month do they need to keep going?? 

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  • ModellistaModellista Frets: 732
    Difficult to get het up about this unless Lee Anderton is somehow forcing you to click the button.

    *If* they truly want to migrate the content into something actually useful in ways other than convincing you to buy a product, it may work in the longer term.  As people have mentioned, artist interviews and tutorials could well be worth the money.

    But asking people to pay for their existing advertorial content is a bit wishful thinking.
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  • Jack_Jack_ Frets: 3031
    Chappers does look like a rescued dog to be fair.
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