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Cobra Beer...I feel cheated!

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RandallFlaggRandallFlagg Frets: 13929
edited February 2017 in Off Topic
been guzzling Cobras for a while as my after work beer of choice, 3 for a fiver at local Tesco. These are the 660ml bottles, all good.

Got some yesterday from the supermarket and the bottles are slightly different, restyled. Nice one I thought, looks good...oh but no, I have been cheated. It was the same deal 3 for a fiver but these new bottles are 620ml. That's 120ml less Cobra beer for my monel or a whole 6% less for my money.

I feel like getting a Batman suit on, climbing on Tesco's roof and staging a "Beer Drinkers for justice" protest! 

620ml:
http://img.tesco.com/Groceries/pi/517/5010038455517/IDShot_540x540.jpg

660ml:
http://www.your-selection.co.uk/media/catalog/product/cache/1/image/9df78eab33525d08d6e5fb8d27136e95/c/o/cobra_beer_nrb_660ml.jpg


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Comments

  • 57Deluxe57Deluxe Frets: 7329
    edited February 2017
    This is now across-the board practice is officially termed Shrinkflation
    <Vintage BOSS Upgrades>
    __________________________________
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  • Consider it part of a state conspiracy to make you healthier....
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  • Consider it part of a state conspiracy to make you healthier....
    6% healthier


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  • BridgehouseBridgehouse Frets: 24578
    Brexit.








    ;)
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  • Does the Hindi writing on the label translate to "You're being Shafted"?


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  • BridgehouseBridgehouse Frets: 24578
    Does the Hindi writing on the label translate to "You're being Shafted"?
    £/rupee issues
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  • 10thumbs10thumbs Frets: 427
    edited February 2017

    Its 40ml not 120ml .

    About 6%.

    Hardly worth getting your knickers in a twist over.......





    .. and then wearing them outside your pants... :)

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  • ICBMICBM Frets: 71955
    Reduce your curry intake by 6% as well, and balance will be restored to the Force.

    :)

    Although the new one is quite a nice coke-bottle shape, I have to say the old one with the Indian embossings is more distinctively Cobra, too.

    "Take these three items, some WD-40, a vise grip, and a roll of duct tape. Any man worth his salt can fix almost any problem with this stuff alone." - Walt Kowalski

    "Just because I don't care, doesn't mean I don't understand." - Homer Simpson

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  • BenSirAmosBenSirAmos Frets: 407
    edited February 2017
    Does the Hindi writing on the label translate to "You're being Shafted"?
    £/rupee issues
    It hasn't been imported from India since the mid-90s
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  • WezVWezV Frets: 16543
    57Deluxe said:
    This is now across-the board practice is officially termed Shrinkflation
    Actually this choice probably comes from something else..... marketing vs budget.


    somebody in marketing decides they want a funky new bottle to revitalise the brand.  They have lots of amazing ideas, most of which cost too much.


    i recently learned how much it costs to release a new bottle shape with new labels.  Retooling costs could buy a house or two.  You save a lot of money by keeping certain dimensions the same.  

    I suspect this bottle matches the old one in certain key dimensions whilst giving marketing the shape they wanted.  The compromise cost 40ml of volume.




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  • martmart Frets: 5205
    BenSirAmos said:
    ...
    It hasn't been imported from India since the mid-90s
    Well no wonder they've had to shrink the bottles then - their supplies are probably running quite low by now.
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  • WezVWezV Frets: 16543
    Does the Hindi writing on the label translate to "You're being Shafted"?
    £/rupee issues
    It hasn't been imported from India since the mid-90s
     I believe some is now brewed in India for that market, but that is not where the brand originated.

    Cobra was created by an Indian in Britain for the restaurant trade over here.   




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  • Dude....


    Aliens!

    ;)

    Twisted Imaginings - A Horror And Gore Themed Blog http://bit.ly/2DF1NYi


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  • RandallFlaggRandallFlagg Frets: 13929
    edited February 2017
    10thumbs said:

    Its 40ml not 120ml .

    About 6%.

    Hardly worth getting your knickers in a twist over.......





    .. and then wearing them outside your pants.

    Times 3 bottles = 120ml, it is worth the cost of of hiring a Batman suit


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  • RandallFlaggRandallFlagg Frets: 13929
    edited February 2017
    Well at least with leaving the EU we can avoid the day the European Ministry of Information tell us that a pint is no longer 568.2ml


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  • Would you complain if they'd increased the price and kept the bottles the same size?
    Please note my communication is not very good, so please be patient with me
    soundcloud.com/thecolourbox-1
    youtube.com/@TheColourboxMusic
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  • HAL9000HAL9000 Frets: 9550
    Get Kingfisher beer instead. Much better.
    I play guitar because I enjoy it rather than because I’m any good at it
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  • StanleyAccringtonStanleyAccrington Frets: 264
    edited February 2017
    It's a great tasting beer though....tastes even better with a curry/balti. 
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  • Cant they just put the same amount of lager in the new smaller bottles?
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  • BridgehouseBridgehouse Frets: 24578
    It's a great tasting beer though....tastes even better with a curry/balti. 
    I'm glad you edited that as I was thinking WTF? :-)
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