Racism in TV adverts

fields5069

Now you come to mention it, I have noticed a lack of beavers in the Compare The Market ads.

Though I guess you do have a couple of ethnic minority homosexuals. Neither in a wheelchair though, hmmmmm.

Fretwired

fields5069 said:

Now you come to mention it, I have noticed a lack of beavers in the Compare The Market ads.

Though I guess you do have a couple of ethnic minority homosexuals. Neither in a wheelchair though, hmmmmm.

Yep. And how many meerkats do you see in the UK? None. Bloody meerkats coming over here and pinching jobs from hard working British cats. Its a disgrace ..

Drew_TNBD

Emp_Fab said:

My theory is that the ad agencies or their clients are being racist by not representing interracial couples fairly.  I think that perhaps they feel that white women are sacrosanct and that portraying a white woman with a black guy would upset some viewers, or subconsciously negatively affect the image of the product by tying in with people's closet racism, and that's a risk they don't want to take in an industry that is all about image and perceptions.

I believe that a LOT of people, probably over 50%, are closet racists to some degree, most probably not even realising it.  Though perhaps the word 'racist' is too strong, when it really is about the phenomenon of suspicion and concern about other nationalities or folks who are different to you, particularly if they are moving in next door.  That's less of an overt dislike than a natural suspicion of something they've never had any experience of.  

You really are a wanker sometimes. If you walk around thinking that 50% of the people you see are "probably racists, although I don't want to use the word racist coz it makes me look like a nobber" then you've got some serious issues.

JezWynd

Drew_TNBD said:

Emp_Fab said:

My theory is that the ad agencies or their clients are being racist by not representing interracial couples fairly.  I think that perhaps they feel that white women are sacrosanct and that portraying a white woman with a black guy would upset some viewers, or subconsciously negatively affect the image of the product by tying in with people's closet racism, and that's a risk they don't want to take in an industry that is all about image and perceptions.

I believe that a LOT of people, probably over 50%, are closet racists to some degree, most probably not even realising it.  Though perhaps the word 'racist' is too strong, when it really is about the phenomenon of suspicion and concern about other nationalities or folks who are different to you, particularly if they are moving in next door.  That's less of an overt dislike than a natural suspicion of something they've never had any experience of.  

You really are a wanker sometimes. If you walk around thinking that 50% of the people you see are "probably racists, although I don't want to use the word racist coz it makes me look like a nobber" then you've got some serious issues.

You really are a wanker most of the time. You've totally misrepresented what he's said. I think Emp_Fab has a genuine point (far more so than you have). Perhaps it's an age related issue, people of Emp's age grew up in a very different world to you. They're aware that racism is wrong, don't wish to encourage it but at the same time were bought up at a time when it was routinely okay to disparage people of different races. For the record, I think he's pretty much right, (excepting the advertising, though he's not far off the facts there either). It's telling that the examples shown are xmas feelgood ads aimed at proving how inclusive, caring and fuzzywarm John Lewis, Sainsburys etc are. In the general run of the mill afternoon tv stuff, racial stereotyping definitely exists, as does ageism.

TheBlueWolf

Interracial couples are the new chavs and ICM£5

Fretwired

TheBlueWolf said:

Interracial couples are the new chavs and ICM£5

I'll PayPal gift you ...

Fretwired

JezWynd said:

You really are a wanker most of the time. You've totally misrepresented what he's said. I think Emp_Fab has a genuine point (far more so than you have). Perhaps it's an age related issue, people of Emp's age grew up in a very different world to you. They're aware that racism is wrong, don't wish to encourage it but at the same time were bought up at a time when it was routinely okay to disparage people of different races. For the record, I think he's pretty much right, (excepting the advertising, though he's not far off the facts there either). It's telling that the examples shown are xmas feelgood ads aimed at proving how inclusive, caring and fuzzywarm John Lewis, Sainsburys etc are. In the general run of the mill afternoon tv stuff, racial stereotyping definitely exists, as does ageism.

Oh yeah ... Dreams advert .. run in the afternoon .. I only picked on the JL adverts as I remember them .. over 1 in 10 families in the UK are mixed race .. that's a lot of cash for advertisers. Look at areas like London and the figure rises ..

Drew_TNBD

JezWynd said:

Drew_TNBD said:

Emp_Fab said:

My theory is that the ad agencies or their clients are being racist by not representing interracial couples fairly.  I think that perhaps they feel that white women are sacrosanct and that portraying a white woman with a black guy would upset some viewers, or subconsciously negatively affect the image of the product by tying in with people's closet racism, and that's a risk they don't want to take in an industry that is all about image and perceptions.

I believe that a LOT of people, probably over 50%, are closet racists to some degree, most probably not even realising it.  Though perhaps the word 'racist' is too strong, when it really is about the phenomenon of suspicion and concern about other nationalities or folks who are different to you, particularly if they are moving in next door.  That's less of an overt dislike than a natural suspicion of something they've never had any experience of.  

You really are a wanker sometimes. If you walk around thinking that 50% of the people you see are "probably racists, although I don't want to use the word racist coz it makes me look like a nobber" then you've got some serious issues.

You really are a wanker most of the time. You've totally misrepresented what he's said. I think Emp_Fab has a genuine point (far more so than you have). Perhaps it's an age related issue, people of Emp's age grew up in a very different world to you. They're aware that racism is wrong, don't wish to encourage it but at the same time were bought up at a time when it was routinely okay to disparage people of different races. For the record, I think he's pretty much right, (excepting the advertising, though he's not far off the facts there either). It's telling that the examples shown are xmas feelgood ads aimed at proving how inclusive, caring and fuzzywarm John Lewis, Sainsburys etc are. In the general run of the mill afternoon tv stuff, racial stereotyping definitely exists, as does ageism.

I already said racial stereotyping does exist in advertising. That's not the thing I object to.

But to assert that 50% of people are "closet racists" is pretty paranoid and blinkered thinking. You know who I think is racist?? The people who do and say racist things!! End of.

PS: You're a non-entity most of the time.

fields5069

I keep telling my wife we're mixed race and isn't it cool lol. She gets tired of me claiming she's Hispanic and using a fake Mexican accent all the time. Can't think why.....

guitarfishbay

Honestly I think this is half a thing, because of course Adverts are to sell an image of a product, and half an over thinking thing from some older generations, because it's also just not really a thing these days.

Mixed race couples are normal.  In our close group of friends there are 4 mixed marriages alone.  Also skin colour doesn't necessarily mean anything for culture anyway.  You can look like any race and be British

Axe_meister

CabbageCat said:

Axe_meister said:

It's all the current TV series that have gone overboard with having gay couples.
Supergirl, The Green Arrow, Flash, All the Marvel Series on Netflix and Even "Once upon a time". 

Yeah. And don't get me started on all the hetero couples. They seem to be everywhere!!

We have a number of gay couple friends, and they are constantly complaining that the gay thing being inserted because it's now the "right on thing to do".

richardhomer

Axe_meister said:
We have a number of gay couple friends, and they are constantly complaining that the gay thing being inserted because it's now the "right on thing to do".

Yeah - I have a couple of gay friends as well - it just seems to be the right thing to do....

Drew_TNBD

I had my dick in a dudes mouth before it was cool.

EricTheWeary

Drew_TNBD said:

I had my dick in a dudes mouth before it was cool.

Like a cave? 



Edit: I misread what Drew wrote so my comment makes no sense. But I'll stand by it...

57Deluxe

you're not wrong - even the last John Lewis Xmas tried hard...

fields5069

Drew_TNBD said:

I had my dick in a dudes mouth before it was cool.

Are you Jewish?

Clarky

Emp_Fab said:

Posh git.  I can't ffw through them unless I've paused the programme I'm watching. 

every time you put the kettle on, go for a was, etc hit pause..
if you drink enough tea you'll piss enough to accumulate enough time to avoid having to sit through adverts..

this tip was brought to courtesy of Budweiser and Coca Cola
the white man is drinking the beer whilst his Afro-Carib girlfriend drinks the coke

Clarky

Fretwired said:

JezWynd said:

You really are a wanker most of the time. You've totally misrepresented what he's said. I think Emp_Fab has a genuine point (far more so than you have). Perhaps it's an age related issue, people of Emp's age grew up in a very different world to you. They're aware that racism is wrong, don't wish to encourage it but at the same time were bought up at a time when it was routinely okay to disparage people of different races. For the record, I think he's pretty much right, (excepting the advertising, though he's not far off the facts there either). It's telling that the examples shown are xmas feelgood ads aimed at proving how inclusive, caring and fuzzywarm John Lewis, Sainsburys etc are. In the general run of the mill afternoon tv stuff, racial stereotyping definitely exists, as does ageism.

Oh yeah ... Dreams advert .. run in the afternoon .. I only picked on the JL adverts as I remember them .. over 1 in 10 families in the UK are mixed race .. that's a lot of cash for advertisers. Look at areas like London and the figure rises ..

so is the puppy mixed race?

bingefeller

Funkfingers said:

Sambostar?

kaypeejay

Drew_TNBD said:

I had my dick in a dudes mouth before it was cool.

So, you had your dick in a hot dude's mouth?