McDonalds flat white

GSPBASSES

Is it just me or don't McDonald's know maths, when they talk about their new flat white coffee, they say it's made up of two thirds coffee, one third milk, one third bubbles. Surely it should be half coffee, quarter milk, quarter bubbles. I know I'm a sad old get but things like this bother me.

fields5069

That was just the advert, weren't it? Lots of people explaining what they think a flat white is, which are all wrong, followed by the McDonalds description, which is also wrong. Marvellous.

PVO_Dave

So you're not lovin' it then?

GSPBASSES

PVO_Dave said:

So you're not lovin' it then?

Don't know never had one, but like the add's

RandallFlagg

The marketing person that dreamt this up has no stars on their badge

lasermonkey

They were just taking the piss out of the hipster baristas (band name, anyone?), Y'know, the ones who like to think that making a cup of coffee is a craft.
Personally, I can't stand McDonald's, but the advert made me chuckle.

Funkfingers

Why do people insist on adulterating a perfectly good espresso base with milk, sweeteners and additional water?

thecolourbox

Is this the opposite of a Round White? is it balanced on the back of a turtle?

DiscoStu

Stella Artois fudge their ads too. 'Four ingredients' is the claim: hops, barley, maize, water. But it should be five ingredients as they forget to mention yeast.

fields5069

Funkfingers said:

Why do people insist on adulterating a perfectly good espresso base with milk, sweeteners and additional water?

Because there aren't many chains which can do this. I can only think of Coffee #1 off the top of my head.

munckee

fields5069 said:

Funkfingers said:

Why do people insist on adulterating a perfectly good espresso base with milk, sweeteners and additional water?

Because there aren't many chains which can do this. I can only think of Coffee #1 off the top of my head.

Maybe they don't like espressos?

FelineGuitars

GSPBASSES said:

Is it just me or don't McDonald's know maths, when they talk about their new flat white coffee, they say it's made up of two thirds coffee, one third milk, one third bubbles. Surely it should be half coffee, quarter milk, quarter bubbles. I know I'm a sad old get but things like this bother me.

Thats the Americans - always giving you extra

Guitar_Slinger

Same reason people adulterate a perfectly good bacon base with bread, butter and sauce (see Bacon Sarnie Recipes).

EricTheWeary

I haven't seen the thirds thing, I've seen it advertised as something like a latte with a little less milk. I have had a couple and that seems fairly accurate. At the McDonald's in Castle Gate* they said I was the first person who had ordered one there ( no prize though). 

*Unnecessary detail just for any one who knows Dudley. 

Guitar_Slinger

There's an Italian film with Roberto Benigni in and the punchline in one sketch is that everything gets split three ways. Even when there are five people, they all get 33% each (trentatrè, trentatrè, trentatrè, trentatrè, trentatrè).

fandango

GSPBASSES said:

Is it just me or don't McDonald's know maths, when they talk about their new flat white coffee, they say it's made up of two thirds coffee, one third milk, one third bubbles. Surely it should be half coffee, quarter milk, quarter bubbles. I know I'm a sad old get but things like this bother me.

It's a special treat for Hammers fans ..... forever blowing ....

chillidoggy

thecolourbox said:

Is this the opposite of a Round White? is it balanced on the back of a turtle?

Flat white is siraxeaman’s usual drinks order in McDonalds.

sev112

GSPBASSES said:

Is it just me or don't McDonald's know maths, when they talk about their new flat white coffee, they say it's made up of two thirds coffee, one third milk, one third bubbles. Surely it should be half coffee, quarter milk, quarter bubbles. I know I'm a sad old get but things like this bother me.

Depends if they were talking about mass, ie content (thirds) or volume (quarters)

bith are of interest to the buyer 
the former in terms of value for money
the latter in not spilling it over you from an undersized cup

GSPBASSES

lasermonkey said:

They were just taking the piss out of the hipster baristas (band name, anyone?), Y'know, the ones who like to think that making a cup of coffee is a craft.
Personally, I can't stand McDonald's, but the advert made me chuckle.

I think you're right. I think the ad is taking the piss out of  coffee freaks. Possibly it's a deliberate piss take saying its two thirds and a third and a third. I've always wondered how coffee shops like Starbucks, Nero and Costa my cappuccinos that are a third a third a third, then asked if you want a double shot, do not have special cups that hold one and third. It could be that a third a third a third is volume, and the double shot is twice the amount of coffee grounds they put in the head to make the coffee.
Although I've since found out that the flat white does contain two espresso shots, so theoretically, if you take a classic espresso that is one shot, which equals one third then a third milk plus a third froth you do end up with four thirds. Funny enough, some of the cameras manufacturers call their sensors four thirds, I'll stop now got headache.

WezV

DiscoStu said:

Stella Artois fudge their ads too. 'Four ingredients' is the claim: hops, barley, maize, water. But it should be five ingredients as they forget to mention yeast.

they  also use finings , but like the yeast 99.999%  of it is removed as part of the brewing process.

harks back to purity laws, before they knew yeast existed... but the maize kinda ruins that anyway 

beed84

RandallFlagg said:

The marketing person that dreamt this up has no stars on their badge

But has a Mont Blanc pen in their top pocket and a set of keys to some form of German automobile.